Just as digital solutions have replaced traditional photosets for manufacturers, virtual staging is slowly but surely replacing physical staging for realtors and real estate marketers. Virtual furniture arrangement is a reasonable solution in cases when properties look on the photo much worse than they are in life. Let’s be honest, empty houses don’t sell well because it’s impossible to catch prospects’ attention with photos of white empty boxes. Therefore, a realtor needs to find a way to get stunning lively visuals for listings quickly and economically. Read more

Nowadays, many real estate agents are looking to break into social media for their business. They use 3D imagery that shows the selling properties in the best possible ways. One of them is virtual staging before and after. Such an approach is dictated by current trends on social media and throughout the Internet.

Every real estate marketer and realtor is fully committed to present properties at their best. Eloquence, physical or virtual staging, photo editing — whatever it takes, they will do it. To keep up with the modern real estate market demands and save budget at the same time, realtors often do virtual staging themselves in staging apps. However, although applications are a free and fast option, they don’t provide the most realistic virtual staging. Staging in the app is often of bad quality and looks so amateurish — you won’t catch a client with stuff like that. Read more

Virtual tours are one of the most groundbreaking tools of recent times in the real estate industry. Based on virtual reality technology, these tours are a set virtual renderings of a house complete with all furnishings and details that give viewers full control of examining a property. They showcase 360-degree photo-realistic views of properties, creating a life-like image for the viewer, no matter where they may be.

Looking at the ever developing real estate market today, realtors and marketers just have to look for new creative solutions for selling outdated homes to stay relevant. The thing is, photographs of obsolete houses in the listings don’t attract prospects so the cost of advertising doesn’t justify itself. Therefore, there’s no doubt in any experienced realtor’s mind that it’s time to fix the property’s look using home remodeling. Read more

Many realtors use virtual staging services to boost their sales rates. But they often struggle to tell pro staging from amateurish. They might not know how photorealistic staged images can be and, as a result, they settle for rather mediocre quality. Needless to say, those pictures do nothing to help real estate agents with their sales. Read more

For real estate, the decent presentation of the property is of key importance — you can’t sell a house using only a text description and a black and white 2D drawing. To create a competitive offer, realtors and real estate marketers need to provide high-quality photos of each room. Read more

Any realtor is familiar with the situation, where a lack of attractive images prevented them from selling a property quickly and for the desired price. Even when that property was absolutely worth that price. It is a common problem when selling empty dwellings or those with shabby, outdated furnishing. So, realtors often resort to staging – creating good-looking interiors for the purpose of boosting the imagination of their potential buyers.

Nowadays, rich millennials are looking for luxury real estate with function, according to Business Insider. Besides being after a new and contemporary design, they are more concentrated on convenience and amenities. Thus, real estate agents face the challenge of marketing such property in the best possible way. Read more

Real estate look is the main and the most frequent problem for realtors all over the globe. On one hand, vacant rooms on the photos may look neat and commodious. Read more

