For many realtors, virtual staging has become a go-to option for getting buyer-grabbing real estate visuals. With CGI, they no longer need to rent furniture, then transport and install it — they just send photos and a brief to a virtual staging studio. In turn, CG artists create either static digital staging solutions or the best virtual tour for real estate. Read more
The global pandemic has changed the way realtors and real estate brokers do their business, as well as the idea of home searching for prospects. Precaution measures made it impossible to book actual viewings as freely as before COVID happened, therefore, many realtors switched to 360° view tours. Being two years into the pandemic, buyers got used to taking virtual tours before booking actual viewings, so a digital tour became a must-have for realtors. But how to make a real estate virtual tour work for you and increase your sales? Read more
Effective real estate promo and marketing campaigns should be built around jaw-dropping property images. However, most of the homes that realtors deal with are far from looking stunning or even livable. Vacant houses are uncozy while as-is properties are too shabby. In such cases, one can opt for physical or virtual home staging for realtors to help the cause. Read more
There is so much information on real estate marketing solutions out there that realtors easily get puzzled on which tips to try first. Some might work, while others are just gimmicks. With a guide like this one, there’s no need for realtors to go by trials and errors — they just pick time-tested solutions and incorporate them into their business. Read more
Experienced realtors and real estate marketers know how difficult and exhausting the process of selling empty properties is. When they post listings with photos of vacant homes online, prospects simply can’t venture on a call and book in-person viewings. Not surprisingly, empty properties look uninhabitable and uncomfortable and it’s hard to consider them as the best home choice. Read more
The power of 3D technology can’t be overestimated — it literally creates a new reality and is popular in architecture, product design, game and film industries. We say the time has come for realtors and real estate marketers to try a cutting-edge real estate presentation in 3D.
Online real estate platforms provide prospects with an enormous variety of choices. This abundance, though, leads to high competition on the market and customer selectivity. Modern buyers can easily scroll through the listing and if its photos aren’t catchy enough, they simply choose a competitive offer with a luxury home 3D tour. As a result, listings with photos are gaining fewer views and no one calls for property viewings. Read more
Buying a home is an amazing and exciting experience the buyer will never forget. In order to pick the house of their dreams, they flip through hundreds of listings, choosing only a few of them to review. Why so? It’s not so much about the price as about a home presentation.
Virtual staging allows remodeling empty apartments that are problematic for realtors and real estate marketers as they don’t showcase property in all its glory. Unlike physical furniture arrangement, virtual apartment staging is a fast and budget-friendly option. Moreover, 3D visualization lets imagination soar. For skilled CG specialists, a vacant home is a blank canvas on which they can create astonishing digital staging with the help of CG software. Read more
The real estate market is bursting with offers from realtors and real estate agents. A huge number of listings lead to such an intense competition that all offers look the same and can’t be embedded in prospects’ minds. Read more