In order to sell old property, realtors do their best to update a traditional home and improve its presentation, using actual or virtual staging. It’s no surprise that outdated dwellings and old-fashioned furniture don’t attract prospects, more like they turn them off. Thus, modernizing the home is a key factor that can directly affect sales.
Virtual staging allows remodeling empty apartments that are problematic for realtors and real estate marketers as they don’t showcase property in all its glory. Unlike physical furniture arrangement, virtual apartment staging is a fast and budget-friendly option. Moreover, 3D visualization lets imagination soar. For skilled CG specialists, a vacant home is a blank canvas on which they can create astonishing digital staging with the help of CG software. Read more
As the Mortgage Report state, staged photos get more interest and sell or rent 73% faster than unstaged ones on listing platforms. It’s not surprising since people can better envision how their home could look like, rather than viewing empty rooms. What’s more, nowadays many real estate agents turn to virtual staging or 3D home staging as a cost-effective alternative to a physical one.
CG technology breaks new ground for all businesses — from architecture and product design to the Hollywood movie industry. Of course, it also affects the real estate market and realtors’ workflow. Read more
Selling empty houses is an endurance test that falls on every realtor and real estate marketer. Even if the floor layout is convenient and construction materials are of high quality, prospects still dawdle on buying the house because all they thrive for is a cozy homey atmosphere. Yep, the struggle is real! Read more
The real estate market is bursting with offers from realtors and real estate agents. A huge number of listings lead to such an intense competition that all offers look the same and can’t be embedded in prospects’ minds. Read more
Just as digital solutions have replaced traditional photosets for manufacturers, virtual staging is slowly but surely replacing physical staging for realtors and real estate marketers. Virtual furniture arrangement is a reasonable solution in cases when properties look on the photo much worse than they are in life. Let’s be honest, empty houses don’t sell well because it’s impossible to catch prospects’ attention with photos of white empty boxes. Therefore, a realtor needs to find a way to get stunning lively visuals for listings quickly and economically. Read more
Every real estate marketer and realtor is fully committed to present properties at their best. Eloquence, physical or virtual staging, photo editing — whatever it takes, they will do it. To keep up with the modern real estate market demands and save budget at the same time, realtors often do virtual staging themselves in staging apps. However, although applications are a free and fast option, they don’t provide the most realistic virtual staging. Staging in the app is often of bad quality and looks so amateurish — you won’t catch a client with stuff like that. Read more
Looking at the ever developing real estate market today, realtors and marketers just have to look for new creative solutions for selling outdated homes to stay relevant. The thing is, photographs of obsolete houses in the listings don’t attract prospects so the cost of advertising doesn’t justify itself. Therefore, there’s no doubt in any experienced realtor’s mind that it’s time to fix the property’s look using home remodeling. Read more
For real estate, the decent presentation of the property is of key importance — you can’t sell a house using only a text description and a black and white 2D drawing. To create a competitive offer, realtors and real estate marketers need to provide high-quality photos of each room. Read more